thinker | creator | Storyteller
connecting brands to People
with engaging insights since 2011.
Stories have the power to captivate, connect,
and convert. And who would know that better than me, a seasoned copywriter with eleven years of experience in the industry? With a flair for creativity and extensive brand management and communication expertise, I am here to help you create compelling messages that resonate with your target audience.
expertise
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Brand Strategy
Helping brands express themselves with communication that resonates with their image.
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Mainline Advertising
Creating films, print and outdoor advertising that connects with customers and other businesses.
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Digital Communication
Building engaging content that makes brands and their products shine.
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Product and Packaging
Shaping and bundling products into eye-catching commodities for consumers.
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Event Strategy
Supporting brands in creating the perfect environments to connect and engage with their audience.
Work Timeline
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Associate Creative Director: ATL
June 2022 - Present
Client: Kia India -
Group Head: ATL & Digital
February 2020 - May 2022
Clients: Maruti Suzuki
Mitsubishi Electric
World Health Organisation -
Creative Supervisor: Experiential Marketing
March 2019 - January 2020
Clients: Netflix
Maruti Suzuki
Pepsi Co. -
Creative Supervisor: ATL & Digital
December 2017 - April 2019
Clients: Shell Lubricants
World Wildlife Fund -
Creative Supervisor: Packaging & POS
April 2017 - October 2017
Clients: Nestle Confectionary
Nestle Foods -
Creative Sup: All Communication Channels
September 2014 - April 2017
Client: Ford Motor Company India -
Junior Copywriter: ATL
January 2012 - January 2013
Clients: Pepsi Co.
Pizza Hut
Spicejet -
Content Executive: Desimartini.com
January 2012 - January 2013
Key roles: Website management
SEO & SEM
Movie reviewing -
Marketing & Research Intern
December 2010 - March 2011
Key roles: Competition research
New programme ideation